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How WHAT Shipping works

Five minutes to learn the research workflow — from today's Radar to the store and product behind a winner.

What WHAT Shipping tracks

We focus on verified dropshipping Shopify stores — not every shop on the internet. Store signals (traffic, ads, catalogue) connect to product signals (best-seller rank, momentum, cross-store prices) so you can research a winner before you source it. Every figure on the platform is an estimate built from signals we can see — never exact sales or confirmed revenue.

The research workflow

Follow these steps whenever you're hunting for your next product.

  1. Step 1

    Start with Radar

    Radar refreshes daily with the top estimated winners from verified dropshipper stores. Position numbers and ▲/▼ movement compare to yesterday's Radar — not sales totals.

  2. Step 2

    Open a product

    Product pages show best-seller rank in its store, same-title stores for price comparison, ad signals, and momentum. A Confirmed badge means it passed every gate we track — still an estimate, not a guarantee.

  3. Step 3

    Research the store behind it

    Store pages show estimated traffic and sales bands, Meta ad run length, catalogue intelligence, and which markets the store ships to. Traffic and sales are signal-based ranges — never exact revenue.

  4. Step 4

    Search by keyword or domain

    Use the header search for a Shopify domain (jumps straight to the store page) or keywords (finds matching products). Paste a domain you spotted elsewhere to look it up on the spot.

  5. Step 5

    Watch and monitor

    Add stores, products, or Meta advertisers to your watchlist. When their estimated signals move — traffic bands, best-seller rank, ad activity — you get one daily digest email. Change-gated, so quiet favourites stay quiet.

Plans and access

Explore for free

No credit card needed — create a free account and start researching.

  • Radar positions 1–10 — full tiles, no credits needed
  • Store and product detail pages
  • Catalogue keyword search (daily scan limits on Free)
  • Watchlist with a small slot allowance on Free

Free monthly credits

Free accounts get 25 credits per month, resetting on the 1st of each month. Spend 4 credits to unlock the proof layer on a Radar row — same-store prices and supplier signals (~6 reveals per month). Free accounts can't buy extra credit packs.

Try a Radar reveal

Go deeper with a subscription

Pro and Ultra unlock the full research stack.

  • Full Radar — every position with proof panels
  • Filter products by store category, market, and signals
  • Store dossier — SEO, Meta profile, social ad creatives
  • Live Google Shopping keyword search across markets
  • Exact traffic estimates and deeper catalogue access
Compare plans

All traffic, sales, and ranking figures are estimates and signals — never exact sales or confirmed revenue.

Questions? Contact support
How it works — Quick start guide · WHAT Shipping?