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This product is the #6 best-seller at PhiraBrand (~38 products) and has stayed in the top 10 for 30 days. Winner score 62/100 — strong.
Built from three things we can see. It estimates how strongly a product is performing — it is never sales, revenue or ad spend.
Ranked #6 of the ~38 products this store sells. A high rank in a big store counts for more than one in a small store.
How many days it has stayed in this store’s top 10 over the last 30 days. A rank that holds is harder to fake than one good day.
No ad match or other-store listing is backing this product up right now.
How busy the store looks, and how many products it sells.
Reference data taken from the store's own public product listing.
Meticulously handcrafted from premium merino sheepskin, this hooded mid-length jacket is a testament to artisanal precision and refined aesthetics. Each horizontal stripe is hand-dyed, cut, and inlaid—eschewing synthetic prints for natural texture and visual harmony. The time-intensive inlay technique enhances the depth and tactile beauty of the wool, embracing the integrity of traditional craftsmanship. Designed with a relaxed, slightly dropped-shoulder silhouette, the piece exudes quiet sophi…
Strong
Price on the live page
of the ~38 products this store sells
15 scans · best-seller rank held at #6 throughout · score rose as the hold window filled · estimate, not sales.
Other products from this store, ordered by winner score.
"April Story" 3D U-Neck Split Waist Curved Skirt Knitted Dress for Women
$114.25Best-seller #1
"Ballet" Acetate Satin Luxury Slip Dress
$176.75Best-seller #2
"Island Letters" Baslan Merino Wool Extra Long Sleeveless Knit Dress
$59.00Best-seller #3
"Light and Shadow" Retro Posey Halter Neck Vest
$101.75Best-seller #4
